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Are "recession" themed campaigns more effective? |
As the 2008 presidential campaigns come to a close, it's clear that Obama has managed to leverage sound principles of marketing and design to create a persuasive brand that’s won over the hearts and minds of millions of Americans. Read more » by Erika Perry on October 28th, 2008 Comments [2] It's been an exciting few weeks here at HQ; there's been so much content, not just the official ads and communications from both sides, but also from affiliated third parties (unions, lobbying groups, 501(c)(3)s, etc.), as well as celebrities, entrepreneurs and individuals who are entering the general political discussion and using their voices and expressions. Read more » by Jeffrey Lin on October 23rd, 2008 Comments [1] I was a target of a smear attack I am an elected official. I have been on the campaign trail. I have had mud slung at me, and I have fought back. Read more » by Hank Stewart on October 15th, 2008 Comments [3] Healthcare: whose responsibility, exactly? Amidst the heated discussions of foreign policy and the economic crisis, perhaps one of the most compelling questions asked by Tom Brokaw during the second presidential debate was this, “Is health care in America a privilege, a right, or a responsibility?” Read more » by Jessalyn Estill on October 9th, 2008 Comments [3] You Spin Me Right Round Baby . . . The soundbites fly and the facts and figures just get me dizzy when I watch the debates; accusations fly from both sides and, sometimes it sounds like a pretty good zing! Might be helpful to check the following sites for the next few weeks: Read more » by Jeffrey Lin on October 8th, 2008 Comments [2] The Celebrity Endorsement: Does it Matter? For the first time in her 25-year career, Oprah Winfrey has chosen to endorse a candidate. Not only has she endorsed Barack Obama, she’s also helped raise over $3 million for his campaign. Read more » by Jessalyn Estill on October 3rd, 2008 Comments [5] Every four years, the American people (this doesn't include all of you, sorry!) get to choose a new chief executive for their country. As we've seen in the past few weeks with an American economic meltdown that turned global, our country's tentacles reach everywhere; whether by divine intervention or by design, the president of the United States also happens to be the president of the world. While we haven't reached the utopia of one person = one vote for top banana of our planet, let's just assume that decisions made at the very top have consequences at the bottom. Now, who gets to sit at the top and who executes which decisions made at the top sound like Government 101 in theory, but is far more insidious in practice. You'd have to ask those people who have contributed over $684,000,000 so far during this presidential election, or maybe the lobbyists who have spent over $21,400,000,000 in the last 10 years if they have the answers to those questions. Read more » by Jeffrey Lin on October 2nd, 2008 Comments [3] Has it really come to the point when we have to look to Saturday Night Live to put us in perspective? I think so. Read more » by Alan Stuart on September 23rd, 2008 Comments [2] In a few days we will be turning ATM into a purveyor of political pundit powerhouse, featuring communication from both sides for users of ATM to rate. There are a lot of accusations and promises flying around, so consider this site an electronic version of airing out laundry, where anything that smells fishy, will certainly be revealed. Read more » by the Editors on September 17th, 2008 Comments [1] |