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Color Showdown

Client:

Unilever

Agency:

JWT

Summary:

This campaign for Sunsilk hair products (specifically designed for different-colored hair) pits blondes against brunettes, using tv commercials as well as a website meant to continue the "showdown" online.

Total reviews: 22

Total comments: 5

Color Showdown [Campaign Website]
Get Hairapy [Product Website]
Unilever [Client Website]
JWT [Agency Website]
Brunettes vs Blondes [http://www.adverblog.com/archives/003033.htm]
"Sunsilk Users Recruit Friends for Color Showdown" [Article]
Sexist or Just Funny: Sunsilk's Blonde Versus Brunette Site [Discussion]

agreed.

I want to be colorful and sexy!

Posted by: letumubique99 on October 28th, 2008.

fun and sexy

wish i was a woman

Posted by: heusinkveld on June 15th, 2007.

I would like to see...

...how women feel about this spot. They both seem vapid too me.

Posted by: cheekymonkey on May 4th, 2007.

punjamin franklin

i watched these with "shear genius" playing in the background, so i might not have heard the voice over correctly. did she really say "hair-apy"??????

Posted by: addinnyc on May 2nd, 2007.

I like.

Both.

Posted by: cubes on April 30th, 2007.

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