C’mon, Lee.

the American Apparel aesthetic does not fit you.
Still a hot campaign, though.

Posted by: letumubique99 on October 24th, 2008.

i wonder..

is this amateur hour for some soft core porn shop or is this for the jeans? im alittle confused

Posted by: shanagirl3 on April 13th, 2007.

I feel like this is the Archive campaign...

that you'll never see anywhere.

Sexy though.

Posted by: cheekymonkey on November 13th, 2006.

jeans?

im guessing they're really just trying to sell this based of the association with the photographer? i never thought lee jeans were sexy, and pubic hair near a subtle middle finger to the camera don't convince me any further.

Posted by: mgartrell on November 5th, 2006.

this is just bad

there is really nothing to it. it is just crap.

Posted by: smokes on October 31st, 2006.

overt

This kind of look is so overused, props to lee for going for it though.

Posted by: jamacdonald on October 28th, 2006.

eh...

i'm just a little over the whole "sexy indie boy/tirl in diy looking dirty photo shoot" thing.... it's tired.

Posted by: ctf365 on October 27th, 2006.

calvin klein regurgitated

this is calvin klein ads.
they are cool. but they have been done. then again what hasn't?.
still copycats. but hurray for the fotographer.

Posted by: monoalex81 on October 25th, 2006.

come on

it's nice to see a semi-"alt" girl in ads, but she's still a stick and still sexualized to the fullest.

Posted by: imisslincoln on October 23rd, 2006.

copycat

love the attitude and decent product shots. girls aren't too bad either ;) Tho, agree with cubes, American Apparel are there doing that..and well. Should find their own territory to live in.

Posted by: jimmyg on October 23rd, 2006.

i like terry...

but i guess i don't like terry in the context of advertising.

you know us gals always sit around suckin' on lollies with their legs wide open.

Posted by: on October 23rd, 2006.

It's just fun guys!

You should take a look at his personal work to fully understand that there is alot more to these photos than just "sex sells." Too bad when viewed in an advertising context it's hard to get past that. Although it doesn't matter because it works wonderfully.

Posted by: Gesh on October 23rd, 2006.

how horribly desperate of lee

these ads are SCREAMING sex (a hegemonic version, no doubt): faceless men with female objects finding schoolgirl pleasure out of sucking on phallic objects?

Posted by: on October 22nd, 2006.

definintely

Definintely deriviative from AA. Nice logo placement on the first one, make the logo bigger!

Posted by: ringone on October 22nd, 2006.

sex

reminds me of american apparrel. and hey! sex sells

Posted by: wills425 on October 22nd, 2006.

photog

i dig terry richardson, but don't know if i give a crap about the jeans b/c of it. guess that's not the point... sex sells. at least that's what i'm hoping (http://www.current.tv/watch/14666028)

Posted by: euroskip on October 21st, 2006.

American leeApparel?

dejá-vu.

Posted by: cubes on October 21st, 2006.

sex sells

Not sure, but I imagine Lee has not been a top seller since, oh 1980?? Seems they picked the low road, the easy road, in an effort to become part of the main-stream. Sad.

Posted by: adkartist on October 21st, 2006.