entertaining

and funny till halfway through. then falls flat.

Posted by: letumubique99 on October 23rd, 2008.

like it

i think they're funny. the one thing i dont know about is the poking fun at pharma commercials- a little done. but i love the guy with the cake.

Posted by: aylacatherine on November 11th, 2006.

good break

i always liked these ads. a good break from the gamut of crappy feature-to-feature car commercials. Simultaneously it pokes fun at the excess of Pharma ads dealing with the randomest problems.

Posted by: mgartrell on November 5th, 2006.

big man

i know i always see big people in small and now i wonder if autoclaustrophobia is a real phobia

Posted by: heusinkveld on October 30th, 2006.

Clever

Effective sales message:
This small car is roomy. Unfair to severe, severe, severe claustrophobics?

Posted by: KennyRood on October 21st, 2006.

is that the trick

the vehicle is NOT a hybrid; so has the idea of the hybrid already been diluted by simply the idea of a small car vs an SUV? crazy!

Posted by: bigjeff on October 20th, 2006.

it could be worse

at least it's a hybrid vehicle (I think)

Posted by: imisslincoln on October 19th, 2006.

corcky..

i think we are starting to see the works of a new generation in the field of advertising.... mocking other "crappy" commercials and making fun of them.. a kind of punky attitude subdued and soften by the grip of the suits and greedy ones. yielding this kind of middle of the road style....
keep on pushing the boundaries imposed upon you, all for the good of all...

Posted by: monoalex81 on October 19th, 2006.

agreed

not sure which I hate more, and, not sure which is more ubiquitous; I think car commercials have the slight edge tho, or maybe its just that I've been watching the playoffs a lot!

Posted by: avisualperson on October 15th, 2006.

What?

I don't know what I hate more, car commericals or pharma ones.

Posted by: jamacdonald on October 13th, 2006.

What's on the other channel?

Might be a cultural thing but I couldn't see this even making it in front of the client in Europe. Not funny. As is often the case when the 'punch line' opens the ad.

Posted by: whatever on October 13th, 2006.

very good

the tone, casting, music, pacing and idea are all very good.

Posted by: nuttyfrancis on October 11th, 2006.

Cute

It's effective, and pokes fun, letting you know they are aware of other products and how they're portrayed.

Posted by: letumubique99 on October 11th, 2006.

Like the first one better.

Kinda funny and sweet but, gets the point across loud and clear. Nothing to write home about, but basically, OK

Posted by: ArtGirl on October 9th, 2006.

Seen it before

This is the most popular concept right now. Seen the one for the USPS? Numismatism, collector of coins.

Posted by: lolabetabel on October 9th, 2006.

chuckle-worthy

the first time.

i think the anti-depressant pharma ads are so pervasive that even non-ad people get it. some non-ad-y person exclaimed "oh i love these spots!" so it definitely gets points for recall.

Posted by: roxie on October 9th, 2006.

I like this one

its almost campy, over-the-top sendup of those DTC pharma ads that we've all come to love and expect gets the reeeee-mix and I like it. in the end, still corny, but it gets our attention. gimmicky but again, funny, what with the impossibly blue sky and impossible green grass. Utopia-land, here we come!

Posted by: forsoreeyesonly on October 9th, 2006.

bland

very boring, What happened to trying to sell to the consumer? not a good spot at all.

Posted by: cancerstheproof on October 5th, 2006.

viagra

to encourage the use of viagra in the car? i feel 16 years old again. Ok, I am still dont remember the car not the drug.

Posted by: cubes on October 5th, 2006.

too smart for their own good?

it's almost like an injoke for ad professionals that might get lost on the general public. although . . . it's been 10 years since the FCC relaxed rules on direct-to-consumer pharma advertising so maybe this sort of language is already ingrained in people's heads. seems like a strange approach for a car campaign though; I like the Honda FIT stuff better.

Posted by: bigjeff on October 5th, 2006.

Craig

Not fun. Actually find it a bit boring. Why would a large consumer brand like Nissan mimic bad pharmaceutical advertising???

Posted by: Craig on October 4th, 2006.

ok

nicely done. not crazy breakthrough, but i remebered it.

Posted by: euroskip on September 27th, 2006.

Tried idea

But really good casting/acting on the second spot.

Posted by: cheekymonkey on September 26th, 2006.