War or peace? Buy or boycott? Important decisions are influenced by the TV commercials, news reports, political speeches and product packages we create. As communicators, we often forget the power that our messages yield, and instead focus on the instant gratification of getting our creative rocks off, or selling boatloads of product.
Maybe it's time we collectively "think twice before we communicate." After These Messages is an open forum for communication students and professionals to share, review and reflect upon our work before and after it's released. Sure, creativity is important, but what about the ethics of what we do? ATM focuses on more than just creativity, we look at the effect our communications have on society and our culture. As facilitators, not judges, the creators of ATM have provided members with a few fundamental tools (view the video above) to help us do just that. The use of these tools earns users points, which are in turn redeemable for rewards.